Prem Bhatia, Managing Director Asia
Having graduated from Durham University in 1996, Prem worked in advertising at Lowe, and then spent 5 years working with WorldTel inc., managing athletes, broadcast rights distribution and major event sponsorship in cricket.
In 2001, along with Marcus Wight and Keith Impey, Prem was involved in the management buyout of Sportsworld PLC, and the subsequent sale of the company to Havas Worldwide in 2008. Prem is also Chairman of Sports Media Ltd, PHAR's sister company in India.
Prem has also served as an Advisory Board member of July Systems Inc, the mobile internet platform that works with major right holders like the PGA Tour, ESPN, the NBA, the NFL, the IPL, CBS Sport and NBC.
Prem is based in Singapore and overlooks PHAR's business across Malaysia, Thailand, Philippines, Indonesia, India and Singapore.