Looking for PHAR's programmatic agency, PHAR Focus? Click here.


We enable the monetisation of large audiences in a protected data environment through our data management platform and demand side platform Focus+. This enables site and app behaviour collection to reach an audience with timely and targeted messages. 

Click here to learn more about how we have helped AirAsia to target their passengers with messages relevant to their travel plans.


We manage hundreds of campaigns every month across 20 different countries via our expert trading and campaign support teams. Advertiser solutions range from display advertising and social campaigns to creative design and execution. Our unique and exclusive access to over 100 million traveller profiles in South East Asia gives us an added programmatic advantage.

Learn more about our advertiser digital campaign solutions here.

Connected Journey

PHAR combines the reach of traditional media with the accuracy of data-based digital execution to target travellers on the move. We utilise programmatic advertising via our own DSP and location based WIFI and beacon hotspots to achieve a truly connected journey. Click here to learn more about the engagement potential of smart devices in OOH environments.

Click here to learn more about the Connected Journey